Dew and Doritos Xbox One X Contest Exclusively at 7-Eleven (the “Contest”)
Official Contest Rules (the “Rules”)


1. SPONSOR/ADMINISTRATOR. The sponsor of this Contest is PepsiCo Canada ULC (the “Contest Sponsor”) and administered by 7-Eleven Canada Inc. (the “Contest Administrator”).

2. ELIGIBILITY. The Contest is open to legal residents of British Columbia, Alberta, Saskatchewan, Manitoba and Ontario, 13 years of age or older. The Contest is not open to employees, representatives and agents of the Contest Sponsor, the Contest Administrator, prize suppliers, or their respective divisions, subsidiaries, affiliates, franchisees, shareholders, members, officers, directors, representatives, agents, advertising and promotion agencies, Contest suppliers or judges (collectively, the “Contest Parties”), or members of the immediate families (defined as parents, siblings, children and spouses, regardless of where they live) of persons domiciled with (whether related or not), any of the above. Entrants between the ages of 13 and the age of majority in their province/territory of residence will require the permission of their parent or legal guardian to enter the Contest. In the event it is discovered that parental consent was not obtained, the entry will be void. Prizes won by minors will be awarded to the minor’s parent or legal guardian.

3. CONTEST PERIOD. The Contest will begin on November 8, 2017 at 12:00:01 AM Eastern Time (“ET”) and will end at 11:59:59 PM ET on January 2, 2018 (the “Contest Period”).

4. HOW TO ENTER. To enter, purchase a specially marked MTN DEW® 591mL bottle, specially marked MTN DEW® KICKSTARTTM 473mL can, specially marked 80g, 250g and 255g bags of DORITOS® Nacho Cheese, Zesty Cheese, Sweet Chili Heat!® and Sonic Sour Cream® tortilla chips sold in store (see full list of “Participating Products”), or a specially marked 2017 Slurpee Crackdown Collectible Cup during the Contest Period and complete the following steps:

(i) Step 1: Download the 7-Eleven App (the “App”) by texting “XBOX” ” or “Rewards” to the mobile number 711247 (NOTE: the App is not compatible for download via mobile devices operating on the BlackBerry® or Windows® mobile operating systems); if you already have a member ID barcode skip Step 2 and go directly to Step 3.

(ii) Step 2: Following all instructions provided via the App, create an account to obtain a scanable member ID barcode;

(iii) Step 3: Once you have downloaded the App, scan your 7-Eleven member ID barcode to receive one (1) entry into the Contest for each qualifying purchase of a participating product. Maximum one (1) entry per qualifying purchase per day via the App.

NOTE: Text messaging fees may apply depending on the entrant’s mobile device carrier and text messaging package. Such fees are the responsibility of the entrant/account holder. Text messaging may not be available in all areas or with all mobile service providers. Entrant must be the person in whose name the mobile device account for the mobile device used to enter the Contest via mobile device is registered (the “Mobile Account Holder”) or have the express permission of the Mobile Account Holder. Entries made via mobile device without the permission of the Mobile Account Holder may be disqualified, at the sole and absolute discretion of the Contest Sponsor.

NO PURCHASE NECESSARY. To obtain entries without making a purchase, visit and complete the online entry form, following all online instructions including agreeing to be bound by the Official Contest rules. Limit one (1) entry every seven (7) days, during the Contest Period per person/email/mobile device account (you must complete in full a new online entry each 7-day period for each entry to be valid).

Not all Participating Products are available in all locations.

You may use only one (1) email address or mobile account to enter. If it is discovered by the Contest Sponsor (using any evidence or other information made available to or otherwise discovered by the Contest Sponsor) that any person has attempted to use multiple names, identities, multiple accounts, or, and/or any automated, macro, script, robotic or other system(s) or program(s) to enter or otherwise participate in or disrupt this Contest in any way (as determined by Contest Sponsor in its sole and absolute discretion); then he/she may be disqualified from the Contest in the sole and absolute discretion of the Contest Sponsor. Any entry may be rejected if (in the sole and absolute discretion of the Contest Sponsor) the entry is not fully completed with all required information and submitted and received during the Contest Period.

The Contest Sponsor reserves the right, in its sole and absolute discretion, to require proof of identity and/or eligibility (in a form acceptable to the Contest Sponsor – including, without limitation, government-issued photo identification): (i) for the purposes of verifying an individual’s eligibility to participate in this Contest; (ii) for the purposes of verifying the eligibility and/or legitimacy of an entry (or a purported entry) for the purposes of this Contest; and/or (iii) for any other reason the Contest Sponsor deems necessary, in its sole and absolute discretion, for the purposes of administering this Contest in accordance with these Rules. Failure to provide such proof to the complete satisfaction of the Contest Sponsor within the timeline specified by the Contest Sponsor may result in disqualification in the sole and absolute discretion of the Contest Sponsor.

To participate via mobile, you must have a mobile phone with SMS messaging capabilities. You may incur standard text message or data charges from your wireless service provider for each message sent and/or received. Check with your wireless service provider for details on these and other applicable charges. Entrants are solely responsible for any such SMS charges or data charges. Not all wireless carriers participate. All entries must be received and recorded within the Contest Period. The App’s computer is the official timekeeping device for this Contest.

In the event of a dispute over the identity of an entrant, the address associated to the email account set up in the App upon registration or email entry will be considered made by the natural person who is assigned the account or email address by the 7Rewards mobile App or internet service provider.

Proof of transmission (screenshots or captures etc.) or attempted transmission of an entry or of an attempted entry of any communication, does not constitute proof of delivery or receipt.

5. PRIZE AND HOW TO WIN. There are fifty-six (56) prizes (each a “Prize”) available to be won, each consisting of one (1) XBOX ONE X Gaming Console and one (1) Forza Motorsport 7 game to be played on the Gaming Console. The approximate retail value of each Prize is CDN$679.

One (1) Prize is available to be won each day from among all eligible entries received that day beginning 12:00:01 AM ET and ending 11:59:59 PM ET. Prizes are not transferable and must be accepted as awarded, with no substitutions of any kind, except at the Contest Sponsor’s sole discretion. Limit one (1) Prize per person for the duration of the Contest Period. The number of prizes available to be won will diminish throughout the Contest Period as they are awarded each day. Prize may not be exactly as shown in Contest promotional materials.

Random draws to select a potential winner will begin on November 9, 2017 and will be conducted by the Contest Sponsor’s authorized representative. Odds of winning depend on the total number of eligible entries received for that day’s draw. Non-winning entries will remain eligible for future draws. The Prize must be accepted as awarded, cannot be substituted, transferred, exchanged or surrendered for cash, except at the sole and absolute discretion of the Contest Sponsor, which reserves the right for any reason to award or substitute the Prize, or part thereof, of equal or greater value, including without limitation, a cash award.

If a Prize is won by a minor, it will be awarded to the minor’s parent or legal guardian. The parent or legal guardian of such a minor will also be required to accept and sign the Declaration of Compliance and Release (the “Release”) on minor’s behalf.

6. NOTIFICATION AND HOW TO CLAIM A PRIZE. Potential winners will be notified at the email address provided in the online entry form or associated with the App information provided. This notification (the “Notification”) will occur within two (2) business days after the Prize draw is completed, or as soon as reasonably possible thereafter. It is the entrant’s responsibility to provide a valid email address to ensure prompt receipt of any Notification.


  • The potential winner must claim his/her Prize as instructed in the Notification;
  • The potential winner will be required to correctly answer a mathematical skill-testing question without assistance of any kind, whether mechanical or otherwise, at a time to be mutually agreed upon; and
  • The potential winner (or their parent or legal guardian if entrant is a minor) must accept the terms the Release, which confirms compliance with these Rules and releases the Contest Parties from all liability with respect to the entrant’s participation in this Contest and the awarding, use and misuse of a Prize.

If a potential Prize winner does not respond to the Notification within the timeframe set out above, is found to be ineligible for any reason, or declines to accept the prize, the prize will be forfeited, and the Contest Sponsor may, at its sole discretion, select an alternate potential winner subject to the same terms set out above. If a Prize winner cannot be verified, the Prize will not be awarded.

Prizes will only be delivered to verified winners. Please allow approximately four (4) to six (6) weeks for fulfillment of your Prize. No responsibility is assumed by the Contest Sponsor for any postal mail or courier delivery returned as undeliverable without a forwarding address. No responsibility is assumed by Contest Sponsor for Prizes after they have been shipped. Winners bear all risk of loss or damages to Prize after delivery

7. ADDITIONAL CONDITIONS OF PARTICIPATION. By participating in this Contest, entrant accepts and agrees to these Rules and all decisions of the Contest Sponsor, which shall be final and legally binding on entrant in all matters relating to this Contest. All entries become the property of the Contest Sponsor and will not be returned. In order to be confirmed a winner and receive a Prize, any selected entrant (or parent or legal guardian if entrant is a minor) will be required to sign the Release form which confirms compliance with these Rules and releases the Contest Sponsor, Contest Administrator, and their respective affiliated companies, agencies, Prize suppliers and their respective officers, directors, employees and agents from all liability with respect to the entrant’s participation in this Contest and the awarding, use/misuse of the Prize. Prize winners agree to the use of his/her name, image, likeness, persona, and city/province of residence for publicity purposes, and grants to the Contest Sponsor, any and all rights to said use without further notice or compensation. The Contest Sponsor and its respective affiliates are not responsible for printing, technical errors, distribution, or production errors. The Contest Parties do not warrant that access to or use of the Contest will be uninterrupted or error-free.

The Contest Sponsor reserves the right in its sole and absolute discretion to disqualify any individual from the Contest, and to ban that individual from any future promotion of the Contest Sponsor, if the Contest Sponsor finds or believes such individual to be tampering with the entry process or the operation of the Contest or where applicable, the Contest website; to be acting in violation of the Rules or in an unsportsmanlike or disruptive manner, or with intent to annoy, abuse, threaten or harass the Contest Sponsor, the Contest Sponsor’s agencies, other entrants or any other person. ANY ATTEMPT BY AN ENTRANT OR ANY OTHER PERSON TO DELIBERATELY DAMAGE ANY WEBSITE OR UNDERMINE THE LEGITIMATE OPERATION OF THE CONTEST IS A VIOLATION OF CRIMINAL AND CIVIL LAWS AND SHOULD SUCH AN ATTEMPT BE MADE, THE CONTEST SPONSOR RESERVES THE RIGHT TO SEEK DAMAGES FROM ANY SUCH PERSON TO THE FULLEST EXTENT PERMITTED BY LAW.

8. LIMITATION OF LIABILITY. By entering this Contest, the winner acknowledges and agrees that the Contest Parties (i) shall have no liability of any kind whatsoever with respect to this Contest and/or the awarding, use or misuse of any Prize, (ii) make no warranty, guaranty or representation of any kind concerning any Prize, (iii) disclaim any implied warranty, and (iv) are not liable for injury, loss or damage of any kind resulting from the entrant’s acceptance, use or misuse of any Prize or otherwise from such entrant’s participation in this Contest including any travel related thereto. The Contest Parties are not responsible for typographical or other errors in the offer or administration of this Contest, including but not limited to errors in advertising, the Rules, the selection and announcement of winners, or the distribution of the Prize.

9. INDEMNIFICATION. By submitting an entry, entrant agrees to indemnify and hold harmless the Contest Parties from and against any and all claims, losses, costs, damages, liabilities and costs and expenses (including reasonable legal fees) which may arise out of any breach of any of covenants, agreements, terms, obligations, representations or warranties set forth herein.

10. RIGHT TO TERMINATE, MODIFY OR SUSPEND. The Contest Sponsor may at any time, at its sole discretion and without liability, terminate, modify or suspend the Contest in whole or in part, subject only to approvals required by law, if fraud, technical failures or communications or any other errors or other causes beyond the control of the Contest Sponsor corrupt the administration, integrity or security of the Contest or if any other factor interferes with the conduct of this Contest as contemplated by these Rules. Without restricting the generality of the foregoing, in the event of early termination of the Contest, a notice will be posted at to that effect. In addition, for the purposes of determining eligibility to win a Prize in the event of early termination of the Contest, all eligible entries received prior to the time of early termination will be considered as valid and for the purposes of these Rules, the Contest Period will be deemed to have ended at the moment of early termination. The Contest Sponsor reserves the right, at any time, in its sole discretion, to correct any errors, including without limitation, any typographical, printing, computer programming or operator errors. The invalidity or unenforceability of any provision of these Rules shall not affect the validity or enforceability of any other provision. If any provision of these Rules is found to be invalid or unenforceable under applicable law, then it shall be, to the extent invalid or unenforceable, deemed omitted and the remaining provisions will continue in full force and effect. No waiver on the part of the Contest Sponsor to enforce of any term herein shall be deemed a continuing waiver or a waiver of any other term.

11. GOVERNING LAW: All issues and questions concerning the construction, validity, interpretation and enforceability of these Rules, or the rights and obligations of entrant and the Contest Sponsor in connection with the Contest, shall be governed by, and construed in accordance with, the substantive laws of the Province of Ontario without regard to conflicts of law principles. All entrants consent to the jurisdiction and venue of the Province of Ontario.

12. DISCREPANCY: This Contest is subject to all applicable, federal, provincial and municipal laws. In the event of any discrepancy or inconsistency between the terms and conditions of these English language Rules and disclosures or other statements contained in any Contest-related materials, including, but not limited to: the Release, and/or point of sale, print or online advertising; the terms and conditions of these English language Rules shall prevail, govern and control.

13. PERSONAL INFORMATION. Unless you specifically select otherwise, the personal information gathered about entrants in the course of this Contest will be used solely by the Contest Sponsor or its designated agent for the administration of the Contest and in connection with any publicity relating to the Contest. For more information about how the Contest Sponsor manages your personal information, see the Contest Sponsor’s Privacy Policy available at: Use of the App is governed by 7-Eleven Canada Inc.’s Privacy Policy, which is available at

14. MICROSOFT CANADA INC.: Microsoft Canada Inc. is the Prize supplier only in this Contest. Microsoft Canada Inc. is not a sponsor of this Contest, and is not responsible for the administration of the Contest, conduct of the draws or awarding of any Prizes.


AMP Energy 473ml Cn
AMP Energy Elevate 473ml
AMP Overdrive 473ml Cn
AMP Traction Grape 473ml
Aquafina FlvrSpshGrape 591ml
Aquafina FlvrSpshRspbry 591ml
Aquafina PlsBlk&Blu10cal 591ml
Aquafina Plus 10 StrwLmn 591ml
Aquafina Plus OrngTangrin591ml
Aquafina Plus PomChry 591ml
Aquafina PlusStrwbryKiwi 591ml
Aquafina RO Water 1.5L
Aquafina RO Water 1L
Aquafina RO Water 591ml
Aquafina Water 6pk 710ml
Arto Life Water 1L
Brisk Iced Tea KingCan 473ml
Brisk Mate Energy Mango 473ml
Crush Cream Soda 2L
Crush Cream Soda 591ml
Crush Grape 591ml
Crush Orange 591ml
Crush Orange Soda 2L
Crush Watermelon 591ml
Dole Strawberry Kiwi 450ml
Dole100%Juicew/VtmnC Apl 450ml
Dr Pepper 12Pk 355ml
Dr Pepper 1L
Dr Pepper 2L
Dr Pepper 355ml NOI
Dr Pepper 591ml
Dr Pepper Dt 2L
Dr Pepper Dt 591ml
Dr Pepper KingCan 473ml
G2 Blue Pomegranate 710ml
G2 Blueberry Pom 591ml
G2 Fruit Punch 591ml
G2 Fruit Punch 710ml
G2 Grape 591ml
G2 Grape 710ml
G2 Orange 591ml
G2 Orange 710ml
Gatorade BlueRaspberry 950ml
Gatorade FierceStrawberry950ml
Gatorade FrostArcticBlitz950ml
Gatorade Fruit Punch 591ml
Gatorade FruitPunch 950ml
Gatorade FruitPunchSB 710ml
Gatorade Glacier Cherry 710ml
Gatorade Glacier Cherry 950ml
Gatorade Glacier Freeze 710ml
Gatorade Glacier Freeze 950ml
Gatorade Green Apple 710ml
Gatorade Lemon-Lime 591ml
Gatorade LemonLime 950ml
Gatorade LemonLimeSB 710ml
Gatorade Orange 591ml
Gatorade Orange 950ml
Gatorade OrangeSB 710ml
Gatorade Strwbry Lmnd 710ml
Gatorade Summit Storm 710ml
Gatorade Summit Storm 950ml
GatoradeCool BlueRspbry 591ml
GatoradeCool BlueRspbrySB 710m
GatoradeFierce Grape 950ml
Life Water 1L PET
Lipton Brisk 1L
Lipton Brisk Iced Tea 2L
Lipton Brisk 591ml
Lipton Brisk Lemonade 591ml
Lipton BriskHalfTea&Lmn 710ml
Lipton GrnTea 591ml
LiptonBriskfTeaChrLmeade 710ml
Lptn Brisk Lemonade 1L
Montellier CrbntdMnrlWtr500ml
Mountain Dew 2L
Mountain Dew Code Red 591ml
Mountain Dew KingCan 473ml
Mountain Dew MangoHeatKCn473ml
Mountain Dew Voltage 591ml
MountainDewKickStrOrCtr 473ml
Mountian Dew 12pk 355ml
Mtn Dew 355ml NOI
Mtn Dew 591ml
Mtn Dew Dt 355ml NOI
Mtn Dew Dt 591ml
MtnDew Diet 12pk 355ml
Mug Root Beer 591ml
Mug Rootbeer 2L
Muscle Milk Banana 414ml
Muscle Milk Choc 100cal414ml
Muscle Milk Chocolate 414ml
Muscle Milk Cookies&Cream414ml
Muscle Milk PRO Vanilla 414ml
Muscle Milk PROChocolate 414ml
Muscle Milk Strawberry 414ml
Muscle Milk Vanilla 414ml
Naked 100% FrtSmthBluMac450ml
Naked 100% FrtSmthMngo 450ml
Naked 100% FrtVegSmtGrnMc450ml
NakedJuice RedMachine450ml
NOS Mango CMPLX6 473ml Cn
One Coconut Water 500ml
PACt CranberryPomegranate473ml
PACt CranberryRaspberry 473ml
PACt CranMangoPassionfrt 473ml
Pepsi 12pk 355ml
Pepsi 1L
Pepsi 2L
Pepsi 591ml
Pepsi 8Pk 355ml Cn
Pepsi Dt 12pk 355ml
Pepsi Dt 1L
Pepsi Dt 2L
Pepsi Dt 355mlNOI
Pepsi Dt 591ml
Pepsi Dt 8pk 355ml Cn
Pepsi Dt Max 12pk 355ml
Pepsi Dt Max 2L
Pepsi Dt Max 355ml NOI
Pepsi Dt Max 591ml
Pepsi Ginger 591ml
Pepsi KingCan 473ml
Pepsi Lemon Twist 591ml
Pepsi Next 591ml
Pepsi Throwback 591ml
Pepsi Wild Cherry 355ml NOI
Pepsi Wild Cherry 591ml
Pepsi Wild Cherry DT 355ml NOI
Pepsi355ml NOI
Pure Leaf Green Tea 547ml
Pure Leaf Peach Tea 547ml
Pure Leaf Tea with Lemon 547ml
PureLeaf TH FujiAppleGngr414ml
PureLeaf TH LmnHoneysckle414ml
PureLeaf UnsweetnGreenTea547ml
Rockstar Blackout 473ml
Rockstar Boom WhpdOrange473ml
Rockstar Boom WhpdStrwbry473ml
Rockstar Burner 473mlCn
Rockstar Dt Energy 473mlCn
Rockstar Dt Energy 4pk473mlCn
Rockstar Energy 473mlCn
Rockstar Energy 4pk473mlCn
Rockstar EnrgyRcvry Lmnde473ml
Rockstar Freeze Lime 473ml
Rockstar FreezeWatermelon473ml
Rockstar Killer Citrus 473ml
Rockstar Killer Grape 473ml
Rockstar Pnchd Tropical 473ml
Rockstar Punched 710ml
Rockstar Punched Guava 473ml
Rockstar PunchedCitrus473mlCn
Rockstar PureZeroLemonade473ml
Rockstar PureZeroWatermln473ml
Rockstar Recovery Orange 473ml
Rockstar Regular 710ml
Rockstar Roasted Latte 444mlCn
Rockstar Roasted Mocha 444ml
Rockstar Roasted Vanilla 444ml
Rockstar SuperSourApple 473ml
Rockstar Xdurance 10Cal 473ml
Schwepes Ginger Ale 8pk 355ml
Schweppes ClubSoda 1L
Schweppes ClubSoda 2L
Schweppes Gingerale 12pk355mlC
Schweppes Gingerale 1L
Schweppes Gingerale 2L
Schweppes Gingerale 355mlNOI
Schweppes Gingerale 591ml
Schweppes RspbryGingerale 2L
Schweppes TonicWater 1L
Schweppes TonicWater 2L
SevenUp 12pk355mlCn
SevenUp 1L
SevenUp 2L
SevenUp 355mlCnNOI
SevenUp 591ml
SevenUp 8pk 355ml Cn
SevenUp Dt 2L
SevenUp Dt 591ml
SevenUp LemonLemonOrignal355ml
SevenUp LemonLemonWtPeach355ml
Sobe Black&BlueberryBrew 591ml
Sobe Energize Green tea 591ml
Sobe Mango Melon 591ml
Sobe Smooth PinaColada 591ml
Starbucks Frap Caramel 13.7z
Starbucks Mocha Frapp 405ml
Starbucks S’mores Frapp 405ml
Starbucks Van Frapp 405ml
Tropicana Apple 355ml
Tropicana Grape 355ml
Tropicana Homestyle OJ 355ml
Tropicana Lemonade 355ml
Tropicana Original OJ 355ml
Tropicana Watermelon 355ml

®/TM PepsiCo, Inc. and related company. Used under licence.